Friday, January 5, 2018

Changes To An Old Friend

This has probably flown under the radar for many, but Sports Illustrated will be making some major changes in 2018.

The weekly sports magazine, born in 1954, will begin bi-weekly publication with the Jan. 15th issue. Among reasons given by the editors was "many subscribers that it's difficult to keep up with a weekly magazine...that you wouldn't mind more time to absorb each issue."

I can agree with that logic. Pressed for time, I've often been two or three issues behind. That's because the sports journalism in this magazine is so outstanding; it takes time to read and appreciate. I've been enjoying SI since the late 1960's, and have been a subscriber longer than I can recall. And as long as that level of quality continues, I'll stick around.

Although it may be time for the organization to put retire their vaunted swimsuit edition -- heck, when they started that feature, it was always folded into a regular issue. Over the years, it grew into a stand-alone issue. For several issues before hand, a notice on the letters page let's subscribers know they can opt-out of the swimsuit issue and not receive. To be honest, some of the most entertaining letters are those SI publishes for a couple weeks AFTER the swimsuit issue, when readers seem surprised to have received it.

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